Evolve
Evolve + Inspire + Lead
9 Things I’d tell my younger self about running a Design Agency
Being a good designer doesn’t necessarily mean you’ll be good at running a design agency. Here I look at how designers - myself included - can be better at business.
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Iterative Design Explained
Iterative design can save you money and help you create better products and services. I take a look at how and why you should adopt an iterative design process.
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User Personas: Uses and benefits
Creating personas is a great way to rapidly identify user needs. We explore how this drives the design of successful products and services.
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Website Redesign Benefits
Is your website looking a bit old-fashioned? Has it become a bit slow and cumbersome of late? Do you yearn to integrate that new shopping cart functionality that will boost sales?
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Slab vs Script: Know your Font types PT2
We look at the characteristics and differences between slab vs script fonts, plus how you can implement them in your work.
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Serif vs Sans: Know your Font types
Understanding typography and font types is an important skill for any designer. We look at two of the most prominent font types and how you can adapt them to your next project.
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CMYK vs Pantone
We review these popular print processes and the pros and cons of CMYK vs Pantone.
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Websites: Bespoke vs Off-the-shelf
There are pros and cons for both an off-the-shelf website and a bespoke website. Here we lay down our opinions on both to help you decide.
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HTTPS and SSL Explained
With Google Chrome now showing warning messages in the browser on insecure sites, we thought it was time to quickly explain what HTTPS is and why it's important.
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How important is product photography?
Product photography is important. Getting it right can improve your sales and brand perception in more ways than you may realise.