Design Insights

Strategy

Design Insights so rich they should come with their own off-shore bank account.

March Meets… Fran Lee (Flourish Group and BBC Interior Design Masters)

As part of our interview series with leading female founders, we were delighted to catch up with Fran Lee of The Flourish Group and BBC Interior Design Masters. Fran shared her biggest career challenges, her advice for other female entrepreneurs, and her proudest professional achievement.

March Meets… Harmony Crawford (Ones & Heroes)

As part of our interview series with leading female founders, we caught up with Harmony Crawford, co-founder of Ones & Heroes, to hear her insights on data strategy, optimising processes, and the evolving role of technology in business.

March Meets… Jen Bernard (Bernard Interiors)

As part of our interview series with leading female founders, we caught up with Jen Bernard, creative director of Bernard Interiors and Bernard London to discuss the challenges she faced when launching the studio, her proudest professional achievement, and what advice she would give to aspiring female designers.

March Meets… Beth Sherman (Women In Agencies and Signify Digital)

As part of our interview series with leading female founders, we caught up with Beth Sherman, founder of Women In Agencies and co-founder at Signify, to hear her advice on scaling a business, building a strong community, and championing parental equality from day one.

March Meets… Jodie Cariss (Self Space)

As part of our interview series with inspirational female founders, we caught up with Jodie Cariss, founder of Self Space, to hear her advice for entrepreneurs on the importance of trusting others, making time for rest – and the power of saying sorry.

How to Name a Brand in 8 Steps

Whether you’re setting up a company, launching a new business line or undertaking a rebrand, choosing a name is often the first step. It can also be the hardest. Here's how we do it.

How to Launch a Product Range: 5 E-commerce Tips for Interior Designers

The business of interior design continues to grow. To capitalise on this success, many studios are now launching their own product ranges to complement their services.

5 Important Reasons to Clean Customer Data

Poor quality data can lead to inaccurate decision-making, increased costs, and lost revenue. In this article, we will explore five important reasons why it is essential to clean your customer data.

Blanding: be bold or be forgotten – the dangers of bland branding

More and more brands are trending towards a certain look, feel, and attitude – a blandness that makes all logos look the same. This is counterintuitive when it comes to making an impact and leaving a lasting impression on potential customers.

Brand Archetypes

Build valuable relationships with your customers with the use of human psychology.

9 Tips For My Younger Self On Running a Design Agency Successfully

Being a good designer doesn’t necessarily mean you’ll be good at running a design agency. Here, I look at how designers can improve their business skills.

Iterative Design Explained

Iterative design can save you money and help you create better products and services. I take a look at how and why you should adopt an iterative design process.

What are user personas and why are they important?

Creating personas is a great way to rapidly identify user needs. We explore how this drives the design of successful products and services.

The Root of Successful Agency Partnerships

Collaboration is an important part of our ethos at March. We work closely with our clients to gain a better understanding of their business.

Website Redesign Benefits

Is your website looking a bit old-fashioned? Has it become a bit slow and cumbersome of late? Do you yearn to integrate that new shopping cart functionality that will boost sales?