Design Insights

Strategy

Design Insights so rich they should come with their own off-shore bank account.

5 Important Reasons to Clean Customer Data

Poor quality data can lead to inaccurate decision-making, increased costs, and lost revenue. In this article, we will explore five important reasons why it is essential to clean your customer data.

Blanding: be bold or be forgotten – the dangers of bland branding

More and more brands are trending towards a certain look, feel, and attitude – a blandness that makes all logos look the same. This is counterintuitive when it comes to making an impact and leaving a lasting impression on potential customers.

Brand Archetypes

Build valuable relationships with your customers with the use of human psychology.

9 Tips For My Younger Self On Running a Design Agency Successfully

Being a good designer doesn’t necessarily mean you’ll be good at running a design agency. Here, I look at how designers can improve their business skills.

Iterative Design Explained

Iterative design can save you money and help you create better products and services. I take a look at how and why you should adopt an iterative design process.

What are user personas and why are they important?

Creating personas is a great way to rapidly identify user needs. We explore how this drives the design of successful products and services.

The Root of Successful Agency Partnerships

Collaboration is an important part of our ethos at March. We work closely with our clients to gain a better understanding of their business.

Website Redesign Benefits

Is your website looking a bit old-fashioned? Has it become a bit slow and cumbersome of late? Do you yearn to integrate that new shopping cart functionality that will boost sales?