Adam Maidment

Brand Archetypes Wheel Logos

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by Adam Maidment
23rd August 2021
10 minute read

Evolve + Lead

Brand Archetypes

Brands need to connect with their audience in a deep and meaningful way in order to build authenticity, loyalty and trust. Brand archetypes provide a framework based on human psychology to help your company build a worthwhile and valuable relationship.

Iterative Design

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by Adam Maidment
26th February 2020
8 minute read

Evolve

Iterative Design Explained

Iterative design can save you money and help you create better products and services. I take a look at how and why you should adopt an iterative design process.

UX Design Personas

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by Adam Maidment
27th January 2020
11 minute read

Evolve

User Personas: Uses and benefits

Creating personas is a great way to rapidly identify user needs. We explore how this drives the design of successful products and services.

Agency Partnerships

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by Adam Maidment
22nd August 2019
5 minute read

Lead

The Root of Successful Agency Partnerships

We collaborate closely with our clients to gain a better understanding of their business and provide better solutions.

Website Design Benefits

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by Adam Maidment
10th January 2019
5 minute read

Evolve

Website Redesign Benefits

Is your website looking a bit old-fashioned? Has it become a bit slow and cumbersome of late? Do you yearn to integrate that new shopping cart functionality that will boost sales?

Christmas

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by Adam Maidment
21st December 2017
3 minute read

Lead

The Year of a London Agency in 2017

As 2017 closes and March nears its 3rd birthday, we look back on the year and summarise the key points for our London agency.

March Supporting Mental Health

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by Adam Maidment
19th December 2017
2 minute read

Lead

Charity Support: Mental Health at Christmas

At March we work with a few charitable organisations and feel the work we do is important in helping these charities achieve their goals to help young people live better lives.

Bespoke Website Design

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by Adam Maidment
23rd November 2017
6 minute read

Evolve

Websites: Bespoke vs Off-the-shelf

There are pros and cons for both an off-the-shelf website and a bespoke website. Here we lay down our opinions on both to help you decide.

HTTPS and SSL Explained

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by Adam Maidment
15th November 2017
4 minute read

Evolve

HTTPS and SSL Explained

With Google Chrome now showing warning messages in the browser on insecure sites, we thought it was time to quickly explain what HTTPS is and why it's important.

Free Stock Video

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by Adam Maidment
4th August 2017
4 minute read

Inspire

Our best picks for great free stock video

Video is an excellent medium for delivering a message succinctly and creatively. It is far more engaging than text and imagery. Here's a list of great free stock video sites.